Strategic foresight methodology to identifying business opportunities and technology trends
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© 2013 Springer-Verlag London. All rights are reserved.This study aims to synthesize a model, based on previously developed methods by using control systems logic and serving as reference for systematic planning and strategic foresight in identifying technology trends and business opportunities. This model serves as a decision support system within a changing environment, allowing early detection of important business trends. In the first phase, we set the goal of what will be prospected. In the second phase, resources and capabilities are defined. The third phase defines the direction based on prior information. The first control loop is made up, serving as a fast-track feedback making it adaptable to the changing environment. A fourth phase serves to define action plans and measures to achieve the objectives; this stage feeds back to keep the system updated on the progress of measures and actions taken. This model is expected to respond to the following strategic foresight basic questions: what is being sought, where the technologies are, what direction should be taken according to the current environment, and how to get there.