Perception of Maslow's hierarchy of needs and its relationship to attract and retain the human talent Percepción de la jerarquía de necesidades de Maslow y su relación con los factores de atracción y retención del talento humano Academic Article in Scopus

Motivation theories were developed more than 50 years ago, as an immediate consequence of the results obtained in the Hawthorne experiment. It was basically a reaction and opposition to the classical theory of management without today's perspective regarding technology, communication, and global openings. The aim of this research, in addition to validating a scale of measurement of the factors that make up Maslow's pyramid of needs, is to identify the relationship they have with the factors of attraction of human talent in the Mexican work environment. This is quantitative research; an online questionnaire was applied using a convenience sample of 416 people. These people live in the metropolitan area of Monterrey, Nuevo León, Mexico. Amongst the findings, it can be mentioned that the needs of greatest interest are social and self-esteem, likewise it is concluded that the scales in the questionnaire are valid and reliable. In the future, it is expected to continue evaluating the scale in other contexts. © 2019 Universidad Nacional Autónoma de México.

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