Searching most influential variables to brand loyalty measurements: an exploratory study Academic Article

abstract

authors

• Vera-Martínez, Jorge Luis Graciano
• Trujillo-León, María Andrea

status

• published 

publication date

• December 1, 2017

Digital Object Identifier (DOI)

PubMed ID

start page

• 600

end page

• 624

volume

• 62