Rocha-De Luna, Rubria

Rubria Rocha de Luna is a Postdoctoral Researcher at Tecnológico de Monterrey. She is a Candidate (2023-2026) at the Mexico National System of Researchers (SNII), and she is also the Co-founder of Redes, migrantes sin fronteras (Networks, Migrants without Borders). Redes is a non-profit digital initiative that connects the migrant population with civil associations that support them. Dr. Rocha holds a bachelor's degree in Psychology from the Universidad Autónoma de Nuevo León (2002), a master's degree in Educational Sciences with a specialization in curriculum design and psychopedagogy from the Universidad de Monterrey (2005), another M.A. in Foreign Languages and Cultures with a concentration in Hispanic Literature and Culture, from Washington State University (2011), and a Ph.D. in Hispanic Studies with a concentration in Visual and Cultural Studies, from Texas A&M University (2022). Her educational background has provided her with a diverse range of professional experiences. She has worked as a practicing psychologist, an online course developer, an instructor in higher education and graduate studies in Mexico and the United States, and as a researcher at the Center of Digital Humanities Research (CoDHR), where she collaborated on digital projects such as 18thConnect, ASECS, and the Cervantes Project. Additionally, she has been involved in digital projects like United Fronteras, Torn Apart/ Separados, and Humanizing Deportation. Currently, at Tec de Monterrey, she focuses on research related to digital humanities, particularly on rhetoric, culture, and activism in the digital realm, and on technology for social justice, with a focus on migration in Mexico. She has also presented papers and published articles on these topics in journals and at conferences in the U.S., Canada, and Mexico. Moreover, Dr. Rocha is the editor, in coordination with Dr. Maricruz Castro Ricalde, of the book "Digital Culture and U.S.-Mexico Border: Rhetorics on Human Mobility," which is currently in press with Routledge.