Jesús Benjamín Rodríguez García is a professor with more than 30 years of teaching experience, reaching the highest classification as a Titular Professor within the Tecnológico de Monterrey. He obtained a bachelor's degree in Computer Systems Engineering from Tecnológico de Monterrey in 1990. In 1992 he obtained a Master's degree in Computer Science with a specialty in Artificial Intelligence from Tecnológico de Monterrey. In 1996 he obtained a Master's degree in Administration with a specialty in Finance from Tecnológico de Monterrey. Subsequently, he graduated as Doctor of Philosophy in Administration with specialization in Strategic Management and Supply Chain Management from Tecnológico de Monterrey in 2006. He has been a visiting professor in the Global MBA Master and visiting professor at the University of San Diego. He has more than 20 years of experience as an instructor and consultant in topics of Strategic Planning, Strategic Human Resources Management, Development of Management Skills, Evaluation of Investment Projects, Financial Analysis, Analysis and Optimization of Processes, Logistics and Supply Chains. He has collaborated with companies, among others, such as: Coppel, FEMSA, CEMEX, GRUMA, HEB, Agroindustrias del Norte, Sindicato Nacional del IMSS, INFONAVIT Delegación Sinaloa, Minera Cobre del Mayo, FUMEC, Grupo la Jolla, Grupo Alerta and Grupo CERES. Speaker at international congresses participating on several occasions in the Annual Congress of BALAS and the Annual Congress of the Institute of Industrial Engineers and Systems (IISE). He has received recognition as Outstanding Professor on several occasions, recognition from the exatecs community as Professors who leave a mark and recognition as Best Titular Professor by the Graduate Program in Administration, among others. He currently resides in Culiacan and works at the Tecnológico de Monterrey Campus Sinaloa where he has held, among others, the positions of: Director of the Virtual University, Director of the Engineering Department, Director of the Professional Division, Director of Continuing Education and Director of the Entrepreneurship and Innovation Park.