Cruz-Mar, Diana Ibeth

With 15 years collaborating in Tecnologico de Monterrey System in different areas I have had the opportunity to work in 6 high performance teams. Graduated in International Business from Tec de Monterrey and Master in Marketing from EGADE Bussines School. With 3 international experiences during my studies: The first at the University of Nantes, France doing a hybrid subject with a marketing project abroad. The 2nd at the Universite du Québec à Montréal (UQAM). Montréal, Canada taking an intensive course in the English language. The third at Georgetown University, Washington, DC. taking a graduate course focused on strategic negotiations, bilateral relations, and politics. I worked in the corporate area as Import Purchasing Executive, National Purchasing Executive, as Process Analyst , Project Manager of International Bootcamps at the EGL Entrepreneurship Institute, and currently I work as Entrance Director in the Business School in Tec de Monterrey. I also collaborate in the Tec de Mty Business Incubator as a tutor and I teach Entrepreneurship courses at the Monterrey Campus. As Project Manager for International Bootcamps I had the opportunity to work with international teams in Germany, China and South Africa. I positioned the Global Entrepreneurship Summer School program at the TEC System level as one of the external entrepreneurship programs where students have the opportunity to earn both national and international scholarships and be immersed in accelerated entrepreneurship processes, which has been capitalized on being able to carry out the position of Entrance Director representing the Entrepreneurship career in the exploration area and as an Entrepreneurship professor. I recently did process Benchmarking in the city of Shanghai and Munich to extract the best practices in Entrepreneurship and Innovation programs. I am interested in topics like Sustainability, Innovation and Social Entrepreneurship. In 2019 I received an Honorable Mention at the Xignux 2019 Award: Alternative Energy and Sustainable Design. In April 2020 I obtained 1st place in the category of Solidarity and Cohesion in the Entrepreneurship Hackathon LATAM COVID-19 and I was professor of the team that obtained first place by two times in the North region in the Entrepreneur's Challenge 2020, and Premio Frisa 3 times, by the Tec Entrepreneurship Academy of the Mty North Region. I was the teacher and challenge coordinator of the regional winner group of the Ideation and prototyping challenge with the training partner AFIRME and too with the Institute of the Future for Education (IFE). I have 2 businesses: An individual with business activity through digital platforms and an export products company (building and registering a brand) I am Anglo and Portuguese speaker as 2nd and 3rd language. I am convinced that quality education is the solution to the problems that affect the world.