Plan of communication to obtain the bronze logistics certification in a beverage company

© 2018 Institute of Industrial Engineers (IIE). All rights reserved. The issue of communicating the common goal for achieving the Bronze Logistics Certification in 2018 is important for a beverage company, especially because it means a new organizational step, which significantly impacts the current recognition system. Accordingly, this project focuses on designing a Change Management Plan that defines specific activities for Driving System, Organization, Change Management and Pillars; likewise, that clarifies the role in which each member of the beverage company, from the Top Management to the Shop floor, can contribute to the scope of the certification. Given the need to generate a nationwide communication strategy, the results of the audit conducted by the beverage company last August, were reviewed in order to obtain a current overview and to identify the areas in which Logistics and Customer Service (LySC) department can improve. In the same way, the project maintains contact with other company to know the strategy they used to obtain their Silver Certification and the steps they followed later to maintain a motivational work culture. Here, a strategical benchmark was done between the ideas used by the other company and the ones LySC department had in order to identify valuable notions and thoughts to achieve the Bronze Logistics Certification.

Plan of communication to obtain the bronze logistics certification in a beverage company Academic Article in Scopus