A Primer for Preventing Pandemics: Insights for Business

© 2022, Rutgers Business School. All rights reserved.We first summarize the key points of our recent article titled ¿Tracing the connections between international business and communicable diseases,¿ published in the Journal of International Business Studies in 2022. Then, building on these points, we provide four recommendations for managers to help prevent future pandemics: (i) use the company¿s core capabilities to improve health, (ii) integrate public health tools and knowledge into the company¿s strategic decisions, (iii) reduce the risk of syndemics in communities where the company operates, and (iv) engage in cross¿sector health partnerships.