abstract
- © 2014 by IGI Global. All rights reserved.Every professor is searching to improve teaching techniques in order to transform the students into agents of change. This chapter proposes the hypothesis that the use of the Case Method (CM) is an effective strategy for improving education. It is a breakthrough to demonstrate that undergraduate students in finance learned how to use their financial skills in solving a pollution issue in the Mexican swine farmhouses through biomass conversion to fuels, keeping their profitability criteria at the same time. This was achieved through the application of the CM. Europe is very advanced in renewable energy technologies. Thus, the way the CM was applied in Mexico could be replicated with great success in Europe, for example through the visit to solar, biomass, or wind farms. CM surges as a hope to enhance education in Europe, with a plausible way to replicate it in all European universities. This is explored in this chapter.