Contrino,Monica Francesca

Monica Francesca Contrino holds a bachelor's degree in business administration from Luigi Bocconi University in Milan, Italy, and a Cum Laude Master's degree in Marketing from the same institution. Recently, she completed the Bridge Program in Marketing offered by Kenan-Flagler Business School in North Carolina, United States. She serves as Program Director at the School of Business and is a professor in the Department of Marketing and Analytics at Tecnológico de Monterrey, Campus Monterrey. Over her 10-year academic career, she has taught courses in entrepreneurship, management and leadership, international business, and marketing, both in-person and online. She has actively represented Tecnológico de Monterrey at national and international conferences and has published articles in indexed and opinion journals at the international level. Additionally, she has held various positions of responsibility in companies in Italy and Mexico and in academic areas at Tecnológico de Monterrey.