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Email

jsingh@tec.mx

Campus

Campus Monterrey, Business School
Research Professor Model, Consumer Science and Marketing Strategy , Business School

Administration and Business Management, General.

Co-author Network

Singh-Kaur, Jatinder Jit

Overview

No overview

Overview
Publications
Teaching
Background
Contact
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Overview

authors

Singh-Kaur, Jatinder Jit
Singh-Kaur, Jatinder Jit

Publications

selected publications

academic article in scopus
- From conversation to insight: competitive learning and generative AI for customer experience extraction in the financial sector. International Journal of Bank Marketing. 1-35. 2026
- Responsible Design Thinking. Journal of Marketing. 2026

Teaching

teaching activities

Consumer Behavior
Doctoral Research VI
Market Research and Understanding
Prosocial Behavior of Individuals, Brands and Companies

Background

education and training

Bachelor of Science, Guru Nanak Dev University, Amritsar
Doctor of Philosophy of Business Administration, University of Mississippi

Contact

full name

Jatinder Jit Singh Kaur

located in facility

Campus Monterrey

webpage

Orcid

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