abstract
- Copyright © 2018 ASME. Digital Social Networks such as Facebook, Twitter, Instagram and Youtube are part of the lives of most students nowadays. Generally, lecturers and teachers do not allow the use of mobile devices during class time. In this work, some results are shown of the positive effects that the allowance of such devices, as well as the interaction between professor-students through social networks can have on students grades compared to previous semesters where no use of social networks was included in class. The main objective of this work is to show that, if digital social networks interaction between professor and class is included, the overall confidence of the group increases as well as the grade results in their examinations versus previous groups of similar sizes where there was no such interaction. Feedback from students is analyzed to show the perception of students on the use of the Youtube channel and how it has positively affected their performance in the course by increasing the reviewing options they get before an exam. Another aspect also discussed in this work, is the importance of the personal branding the professor should develop so that he/she gets easily recognized across the different social networks.