Do environmental practices of enterprises constitute an authentic green marketing strategy: a case study from Mexico Academic Article

abstract

authors

• Carrete-Lucero, Lorena de la Paz
• Trujillo-León, María Andrea

status

• published 

publication date

• January 1, 2014

Digital Object Identifier (DOI)

PubMed ID

start page

• 175

end page

• 190

volume

• 9