NFTs: Inside the Twitter Discussion Chapter in Scopus uri icon

abstract

  • NFTs, which stand for non-fungible tokens, have become a technology with ups and downs. Through the years, the idea of what it could mean for the society, its advantages, and the future of the tokens, has changed, and nowadays, the users are expressing their opinions and experiences about this topic. Twitter is the platform where people around the world can discuss any subject with 280 characters per tweet. The following study provides a sentiment analysis of the tweets related to this matter in order to understand the public view toward them. The purpose behind this study is to provide an insight on how the consumers feel with this emerging technology, allowing companies to decide if an approach to them through this is viable to enhance the interaction. © 2023, The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.

publication date

  • January 1, 2023