Quintanilla-Dominguez, Claudia Maria

With more than 20-years experience as an independent consultant in the field of Market Research, Dr. Claudia Quintanilla is a member of the SNI (Sistema Nacional de Investigadores), Level I, Conacyt. A Professor at EGADE Business School and a member of the "Consumer Behavior and Value Creation" research group, she has published in indexed journals such as the Journal of Consumer Studies, MAGIS, amongst others. In addition to her title of Director of the Department of Marketing and Analysis, she currently teaches courses in both the master's and doctoral programs.